Services
Lead generation that blends research, outreach, and follow-up.
Every company we work with has a slightly different motion. Some are
outbound-heavy, some get a lot of inbound interest, some are starting
from almost zero. We shape our work around where you are today, and
where you want your pipeline to be.
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ICP & account targeting
Before any campaigns, we clarify who you should be in front of. This
isn’t a vague persona slide – it’s a practical map of the accounts
and roles that make sense for your sales team.
- ICP workshop with your sales and leadership team
- Market and segment breakdowns based on your goals
- Account and contact lists that match your reality
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Outbound campaigns
We design outbound programs that feel like thoughtful introductions,
not cold blasts. Each sequence has a purpose, a tone, and a clear
next step for the prospect.
- Email and LinkedIn messaging tailored to each segment
- Light personalization where it truly matters
- Testing of subject lines, angles, and call-to-actions
🤝
Meeting generation
The goal is simple: put qualified buyers in conversation with your
team. We keep the bar for “qualified” aligned with what you expect.
- Clear qualification criteria agreed with you upfront
- Meetings booked on your calendar with context
- Handovers that your sales team actually uses
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Data & CRM hygiene
Messy data quietly kills outbound performance. As we work, we tidy up
the lists and fields that matter most.
- Basic enrichment and clean-up of target lists
- De-duplication and sensible tagging
- Simple reporting views that everyone understands
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Reporting & insight loops
You’ll never be guessing where conversations are coming from or why
they slowed down.
- Monthly reviews with clear numbers and next steps
- Frontline feedback from prospects and patterns we see
- Roadmap for how to keep building on what’s working
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Lightweight advisory
As we learn your market, we share ideas beyond the campaigns
themselves – from offer positioning to how you structure discovery.
- Input on messaging and offers that land with your buyers
- Ideas for quick experiments your team can run
- A partner who cares about the full funnel, not just the top